http://www.adspeed.com/Knowledges/22/Reporting.htmlFeatures that provide an in-depth look at your ad performancehttp://www.adspeed.com/Knowledges/22/Reporting.htmlhttp://www.adspeed.com/img/as/adspeed-chosen.gifhttp://www.adspeed.com/Knowledges/36/Reporting/Comprehensive_Reports.htmlhttp://www.adspeed.com/Knowledges/36/Reporting/Comprehensive_Reports.htmlYou can see detailed statistics reports on ad performance and your visitors. We record all ad metrics including impressions, clicks, conversions, and revenue/expense. We track all non-personal data about your visitors (browser, OS, screen resolution, IP). Intuitive reports are presented with graphical charts, data grids and relevant descriptions.http://www.adspeed.com/Knowledges/48/Reporting/Email_Reports.htmlhttp://www.adspeed.com/Knowledges/48/Reporting/Email_Reports.htmlInstead of checking ad performance directly with our system every day, you can receive reports via email. You can schedule with our system to send you, or one of your contacts, the stats report via email at a specific interval (every day, every week, or every month). The email report can include a PDF, HTML, or CSV attachment for data storage or further analysis. Example Send the basic report that includes impressions and clicks every month to myboss@example.comhttp://www.adspeed.com/Knowledges/927/Reporting/Excluding_test_IP_addresses.htmlhttp://www.adspeed.com/Knowledges/927/Reporting/Excluding_test_IP_addresses.htmlIf you and your coworkers test the website fully loaded with ads regularly, the impressions and clicks can potentially skewed the reporting number. These IP addresses could be from your company's internal or local network, or web developer's computers. You can exclude specific IP addresses from generating impressions and clicks. Visitors from these IP addresses can view and click on ads as other visitors ...http://www.adspeed.com/Knowledges/971/Reporting/Inventory_Forecasting.htmlhttp://www.adspeed.com/Knowledges/971/Reporting/Inventory_Forecasting.htmlUsing historical data, our system forecasts the number of future impressions and clicks. The estimated values are available for the whole account and on each zone, campaign, ad, group and website. When viewing a report, you can select one of the quick ranges with a future ending time, or you can specify an ending period in the future.http://www.adspeed.com/Knowledges/787/Reporting/Live_statistics_with_RSS_bookmark.htmlhttp://www.adspeed.com/Knowledges/787/Reporting/Live_statistics_with_RSS_bookmark.htmlRSS, Really Simple Syndication, is a simple web technology that updates you on your ad performance frequently, all without the need to sign into your account and check the reports. Similar to a feed for news headlines, your stats feed will get constantly updated with new information once you subscribe to it. When viewing a Basics, CTR, or Conversions stats report for any Ad, Zone, Group, Campaign, Advertiser, or Publisher, there is an option to subscribe to the live bookmark via a RSS feed. Wherever you see this RSS feed icon , you can subscribe to it ...http://www.adspeed.com/Knowledges/62/Reporting/Multiple_reporting_formats.htmlhttp://www.adspeed.com/Knowledges/62/Reporting/Multiple_reporting_formats.htmlYou can export reports with performance metrics for Ads, Zones, Groups, Campaigns, Advertisers, and Publishers into different formats including: plain text, CSV (Excel compatible, Comma Separated Values), RSS (Really Simple Syndication), and XML.http://www.adspeed.com/Knowledges/52/Reporting/Online_visitor_report.htmlhttp://www.adspeed.com/Knowledges/52/Reporting/Online_visitor_report.htmlLike a live traffic tracker, this report shows you how many people are currently active on your site, where they are in your site and from which page they came from, which Ad/Zone they viewed and at what time. Advanced technical details are also available including browser version, operating system, originating country and more. Note on Performance If you see a significant change for this number from one refresh to the next, it's not a problem with your incoming traffic but rather with the speed of generating stats. There is a minor trade-off between real-time stats and accuracy in reporting the number of active visitors ...http://www.adspeed.com/Knowledges/55/Reporting/Real_time_statistics_reporting.htmlhttp://www.adspeed.com/Knowledges/55/Reporting/Real_time_statistics_reporting.htmlOur reports and its numbers are up-to-the-minute, generated at the moment you request them. Ad performance metrics including impressions, clicks, CTRs and other metrics are collected and processed from the latest numbers in our database. Unlike many other ad serving solutions, you do not have to wait for hours to see stats. Live statistics will help you make better decisions.http://www.adspeed.com/Knowledges/64/Reporting/Revenue_Expense_reporting.htmlhttp://www.adspeed.com/Knowledges/64/Reporting/Revenue_Expense_reporting.htmlPublishers and advertisers can set ad rates for any individual ad. Cost per raw/unique 1000 impressions (CPM), cost per raw/unique click (CPC), cost per conversion/transaction (CPA), and flat/one-time fee. Revenue reporting is available for publishers and expense reporting is available to advertisers for hourly, daily, monthly, and total amount.