Advertiser
Advertisers buy ad inventory/space on websites from publishers to promote certain products or services. Advertisers can sign into their advertiser account to add campaigns, create ads, place orders with publishers, and view ad stats for their campaigns and ads.
Relationship
A publisher can have multiple advertisers. Each advertiser can have multiple
campaigns and
ads. Each campaign can have multiple
ads. For example: advertiser
Candidate_JohnDoe has a campaign called
Mayor_District5. This campaign includes 2 ads:
TaxBreak and
ImproveEducation.
Enable/Disable the Advertiser feature
This feature is not enabled by default for a simple interface. You will need to enable it by signing into your account and follow the menu
My Account / Add-ons / Advertisers Enable/Disable
Add a new advertiser
Each advertiser can have his/her own account with a username and password. You can click on the menu
Advertisers / Add a new Advertiser and enter the advertiser details. The advertiser will receive a welcome message with login instructions.
Link an ad to an advertiser
- Click on an ad name
- Click on Relations / All Advertisers tab
- Select an Advertiser to link. Select a permission level: View and/or Edit, then click the Link button
Where do my advertisers login to view their ads?
Your advertisers can
sign into their advertiser accounts using the same login form as publishers.
Can I manage campaigns and reports for my advertisers?
Advertisers can be self-service or fully-managed. Self-served advertisers can manage ads, campaigns and reports by themselves. Fully-managed advertisers allow you, the publisher, who set up their account initially, to manage their account.
When adding a new advertiser account, fully-managed permission is enabled by default. To sign into an advertiser account:
- Click on an advertiser's username
- Click on Edit tab
- Click on the login link near the bottom to sign into this advertiser's account
Navigation Menu
When signing into your advertiser account, you'll see the top navigation menu that provide direct links to many features and sections.
- Dashboard
- My Account
Profile — View and update your contact information, password and preferences.
Inbox — Manage incoming and sent communication messages for your account
Conversion Tracking — View and setup tracking code to record post-click activities Learn More
Activity Log — History of actions in this account
Logout
- Publisher — View details about your publisher who is displaying your ad(s). Learn More
Send Message — Send a message to your publisher.
View Media Kit — Media kit from your publisher.
Invoices — List of paid, unpaid, and pending invoices. Learn More
- Campaigns — A campaign is a collection of related ads or offers for an advertiser Learn More
- All — List of all campaigns in your account.
- Popular — List of campaigns that you frequently access.
Create a new Campaign
- Ads — An ad can be an image, video, HTML form, or a textlink. Learn More
- All — List of all ads in your account.
- Popular — List of ads that you frequently access.
Create a new Ad
- Reports — View reports about your ad performance and your visitors
Overall — An overview of ad performance in your account. Learn More
Basics — View the total gross and unique impressions, clicks and breakdown statistics for your account and any selected entity. You can choose a campaign, a group, or an ad from the drop-down box to update the report.
Hourly
Daily
Weekly
Monthly
Yearly
CTR — View the total and breakdown CTR report for your account and any selected entity. You can choose a campaign, a group, or an ad from the drop-down box to update the report. Learn More
Hourly
Daily
Weekly
Monthly
Yearly
Conversions — View the number of clicks converted into leads, signups, purchases or other actions. You can choose a campaign, a group, or an ad from the drop-down box to update the report. Learn More
Hourly
Daily
Weekly
Monthly
Yearly
Events — View the number of ad interaction events. You can choose a campaign, a group, or an ad from the drop-down box to update the report. Learn More
Hourly
Daily
Weekly
Monthly
Yearly
Expense — View the total expense report for your account and any selected entity. You can choose a campaign, a group, or an ad from the drop-down box to update the report. Learn More
Hourly
Daily
Weekly
Monthly
Yearly
Online Visitors — List of visitors that are currently active on your site, where they are in your site and from which page they came from, which ad/zone they viewed and at what time. Additional technical details are also available including browser version, operating system, and their countries.
Visitor — Know where and how your visitors view and click on ads
Detailed Views — A sample of recent visitors who viewed your ads. Learn More
Detailed Clicks — A sample of recent visitors who clicked your ads. Learn More
Spiders and Bots — A sample of recent web spiders, bots or crawlers that accessed your website. Learn More
Site — View the list of referring pages and ad placements
From Pages — The list of webpages where your visitors came from Learn More
From Domains — The list of domains where your visitors came from Learn More
From Search Engines — The list of search engines where your visitors came from
Search Keywords — The list of search keywords by which your visitors came to your website
Visited Pages — The list of webpages where your ads were served Learn More
Visited Domains — The list of domains where your ads were served Learn More
Technical — View technical data for your visitors. Learn More
Browsers — List of browsers and number of visitors who use them to access your website.
OS — List of operating systems and number of visitors who use them to access your website.
User Agents — List of raw browsers and number of visitors who use them to access your website.
Cookies — View how many visitors accept cookies.
Java — View how many visitors accept Java applets.
Screen — List of screen resolutions your website was viewed under.
Geographical — View geographical reports about your visitors. Learn More
Countries — List of countries and the number of visitors who came from each country.
Timezones — List of timezones and the number of visitors who locate in each timezone.
Languages — List of languages and the number of visitors who use each language.
Regions — List of regions and the number of visitors who came from each region.
US/Canada — List of US states, Canadian provinces and the number of visitors who came from each location.
Email Reports — Schedule, edit, and preview email reports Learn More- Advanced Reports
Serving Errors — List recorded errors during ad serving Learn More- Frequent Click IPs — View IPs with multiple click records
- Tools
Targeting Summary — List of all targeting criteria, restrictions, for ads, zones, and campaigns. It includes the ad schedule as a Gantt chart for start/end dates. Learn More
Booked vs Delivered — Ad inventory report that lists booked and delivered amount for each ad.
Recycle Bin — View or recover deleted ads, zones and other items. Learn More
Developer's API — Integrate our ad server with your systems.
Wizards — Step-by-step interfaces and tools to help you perform a number of frequent tasks.
- Help
Getting Started — Simple instructions to begin serving ads on your website
Search — Search for an ad, zone, group or advertiser in your account and answers from our Help Center
Sitemap — The full list of available sections and features
Help Center — View our answers to many frequently asked questions- About AdSpeed — Information about our company, products and services
- Account Administration — Learn to manage your publisher account by changing profile settings, creating users and handle billing issues
- Features — AdSpeed Ad Server offers a comprehensive ad solution with powerful ad management and ad serving features. You can view the list of features below and click on a link to learn more about each feature.
- For Ad Networks — Solution and user manual for ad networks
- For Advertisers — Learn to manage your advertiser account with ads, campaigns, conversion tracking and communication with your publisher
- For Agencies — Solution and user manual for ad agencies
- For Publishers — Instructions to begin using our ad management and ad serving solution
- For Site Partners — Learn the features available to publisher members of an ad network
- Manage Your Account — Information to manage advertisements in your account
- Reporting — Different types and usage of ad performance and tracking reports
- Troubleshooting — Instructions to troubleshoot your issues with ad serving and your account
- Contact Us
- View your Tickets — View your open and closed support tickets
- Submit a New Ticket — Send us your questions
- Live Chat with Customer Support — Talk to one of our customer service agents
Other Articles in For Publishers
Instructions to begin using our ad management and ad serving solution
Cannot find an answer for your question? Ask our Customer Care team
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