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Help Center > Reporting > Overview

Ad Interaction Tracking

If you want to track user actions after an ad have been displayed, you can use our ad interaction tracking URL to record these events.

Example

A video ad requires the viewer to click on the Play button to begin streaming. You can record this user action to find out how many visitors actually play the video content. In additional to a standard ad impression, an event is recorded when the video is played.

Other Articles in Overview

Reports on impressions, clicks, geographical, and technical data
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