CPM is cost per 1,000 impressions. For the purpose of ad serving, it is the cost for serving 1,000 impressions. You can compare our rates with other ad management solutions and you'll see our pricing has the most competitive CPM rates on the market.
Effective CPM
Effective CPM is calculated as
Monthly Cost ÷ Impression Limit and they are only for your reference when comparing one plan to another. The effective rate is used only for reference and is not used to bill for
overage. You're charged by the fixed monthly fee and not by the CPM rate.
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