Have questions? Contact Us

For sale inquiries, please call
Toll Free 866.4AD.SPEED
International +1.408.454.6363

live chat with us

Testimonials

  • I have been a long time customer of yours and appreciate your fantastic service.

    Sam

  • Thank you for following up. You have superb customer service.

    Jesse Mack
    Ironsolutions

Help Center > About AdSpeed > Sales

What is CPM and effective CPM rate?

CPM is the cost per 1,000 impressions. For example, a $1 CPM means $1 for 1000 ad views. For the purpose of ad serving, it is the cost to serve 1,000 ad impressions. You can compare our rates with other ad management solutions. You will see that our pricing has the most competitive CPM rates on the market.

Effective/Reference CPM

This is the unit cost that is only for your reference when comparing one plan to another. The formula is:
Monthly Cost ÷ Impression Limit
This rate is not used to bill for overage. You're charged by the fixed monthly fee, depending on the plan, and not by the effective CPM rate.
PrintWas this information helpful? Yes / No

Other Articles in Sales

Premium plans, trial, upgrade, downgrade
Search Help Center

Cannot find an answer for your question? Ask our Customer Care team

Related Articles