Help Center Manage Your Account Serving Code

What is pop-up/pop-under serving code?

Pop-up ad displays as a new window in front of the current page so visitors will see it immediately.

Pop-under ad displays as a new window behind or under the current page so visitors only see it when they close or minimize the browser's window.

Settings

This serving code will try to create a new window with the ad's content inside.

• No pop-up within for this visitor within a given time period. To display pop-up/pop-under on every page load (not recommended), set to disabled
• Automatically close after a given time period. To make visitors manually close the pop-up/pop-under window, set to disabled

Popup Blocker

Our ad server uses a standard method to display pop-up and pop-under ads via the JavaScript function window.open. Although there are ways to get around the pop-up blockers, many are considered malicious by your visitors. From our technical research on existing pop-up ad servers, the pop-up can pretend to be from another valid application in order to bypass the blocking mechanisms. Another work around includes using a small Flash file to open a new window, this can bypass some popup blockers, but not all.

Additionally, these work-arounds will eventually be detected and implemented into the ad blockers. For a sustainable and long-term approach, we believe marketers, including ad servers, should respect the user's preferences.

If visitors accept and allow pop-up and pop-under ads to display, our ad server will be able to deliver these ads to them. If visitors block or disallow pop-up and pop-under ads, our ad server will not display these ads to them.

Other Articles in Serving Code

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• What is AdSpeed Plugin for WordPress?
• How do I set up advertising on WordPress?
• What are different formats of serving code?
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• What is an impression beacon?
• How do I add current timestamp into the serving code?
• What are the problems with ad blocking software?
• What are interstitial ads?
• How can I customize the interstitial ad template?
• Why doesn't the provided HTML serving code work?
• How can I support click tracking for external ad servers?

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