In-house solutions allow you to buy and download ad management software that you then install and run on your own servers. AdSpeed is a hosted service provider that allows you to use when you need, charges for how much you use and free you from daily operations.
Below are some of the reasons why we believe our service is better than any in-house ad management solution:
On Demand
- What you need
There is no software to download, no operation cost, no technical staff
- When you need
Just sign into our graphical control panel anytime from anywhere; changes/updates become effective immediately and stats reports are in real-time
- Pay for what you actually use
We simply charge a monthly fee for serving and managing your ads. There is no complex licensing agreement to sign. When you need more impressions per month, you can just upgrade to a larger plan or combine a new plan with the existing ones.
Cost Saving
When you pay a one-time upfront cost for a software, you might think you save money because you don't have to pay a monthly fee over the long term. However, you should consider these drawbacks:
- Cash flow
This one-time fee might be a significant investment and without knowing future cash flows, you are better off paying a small amount monthly.
- Licensing
Some applications or scripts also have annual licensing fees that you have to pay every now and then.
- Technical operations & maintenance
There are even open-source scripts that are essentially free to download and install. However, there are hidden costs that you must consider before selecting an ad serving solution.
For AdSpeed, you pay us a fixed monthly fee and that is all. With the download applications, you will need to spend your own resources including time of management team, salary for technicians, investments into hardware and software to make sure the script operates smoothly and scales up effectively. These expenses could run much higher for most companies that do not have the knowledge and experience in running ad operations. We have been serving ads for over 6 years and have the required expertise to serve your ads.
Performance & Scalability
There are many different in-house ad serving solutions available on the market. Their qualities are also widely different. Many applications simply
cannot scale along with your sites and become the real bottleneck that slows down your organization with complex tasks. Optimizing programming code, upgrading hardware, testing distributed serving, adding new servers, replicating data are some of the tasks our technicians perform daily. We have heard many stories from our clients about how demanding and difficult running and managing these applications were for them.
At AdSpeed, the complexity is even at a higher level. Our system operates on many servers hosted at multiple geographical locations to reduce the risk and workload on any single server. We love to tackle these challenges with our experience and knowledge.
Security
As with any software you download, you need to frequently monitor for exploits and apply security patches, upgrade to a newer version when it comes out.
AdSpeed is on-demand and you do not have to worry about any of that. Everything happens behind the scenes seamlessly and instantly. We have a dedicated team of developers and technicians that is always in the process of adding new features, addressing issues and making sure everything is fast and secure.
Comprehensive stats
We believe that if you already serve a banner on a page, this serving code can also gather information about the visitors. You should not need to put another piece of code for a site analytics software because it is redundant and will slow down the loading of your pages.
AdSpeed combines two solutions, a web analytics and an ad serving platform, into one comprehensive solution. You will be able to see more details about your visitors than just impressions and clicks.
Advanced features in a simple interface
We incorporate complex functionalities into a simple and intuitive user interface. Managing advertising operations should be very easy and straightforward with our on-site assistance. The navigation is designed to maximize your marketing productivity.
You are welcome to try our service and compare with other ad management solutions. See our advantages over other hosted ad servers.
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