What are the effects of ad blocking software?
Ad blocking software is designed to block ads served by many ad servers, including AdSpeed Ad Server. Therefore, we will not be able to serve ads and record impressions/clicks to visitors who enable ad blocker on their computers. Impressions and clicks reported in your account do not include these visitors since no ads were served to these visitors.
Bypassing Ad Blockers
Although there are tricks, workarounds in attempt to bypass ad blockers. We believe the visitor preference/decision should be honored. Thus, we do not to implement little tricks and work-around here and there to bypass the blockers. Otherwise, advertising only annoys your visitors more and might have an overall negative effect on your website and your
advertisers.
Ad Blocking Methods
There are different methods utilized by ad blockers: some resolve the ad server's known IP addresses or hostnames to a local/private IP (127.0.0.1), others remove/strip the IMG tag before displaying the page to end user (for example: Norton Personal Security/Firewall). If you use a
private brand, some host-based ad blockers might not recognize your own ad serving sub-domain as a known ad server hostname and therefore allow ads to be served.
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