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"When creating and setting up a new ad, you can put an always-changing timestamp variable into the ad code for ..."
"You can set this ad to show only within a certain time period and expire after a certain date and ..."
"These are the steps to generate reports for ads, zones, groups, and advertisers. Basics, CTR, Conversion, and Revenue Reports Follow ..."
"These are additional settings available to the serving code for advanced functionality. Custom Parameters You can enter one of the ..."
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