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Ad Specifications

Ad specifications (or ad specs) are requirements for an ad. Each website has a different specification for each of the ad placement. For example: for paying visitors, you only want static ad images while regular visitors can view animated GIF files.

Ad Dimension

The width and height of an ad. Text link would not have a dimension. Expandable ad would have 2 dimensions: one regular dimension and one expanded dimension. AdSpeed Ad Server can support all standard and customized dimensions.

Maximum File Size

The maximum file size is in bytes, kilobytes (Kbytes), or megabytes (Mbytes). The larger the file, the longer it takes your visitors to download and view the ad. It is suggested that the file be as small as possible for a positive browsing experience with your website. For image files (GIF, JPG, PNG), we recommend 50Kbytes per image. For Flash files, we recommend 100Kb per file.

Animation

GIF, SWF/Flash files support animation and more dynamic interactions. An animated GIF file can loop through the animation and begin several more times. Therefore, an animated GIF with 4 loop counts repeat the same sequence of animation 4 times and stop at the last image frame. We do not have a limit on the number of loops but you might want to set one for aesthetic control.

Expandable Ad

An expandable ad can take up a small space when it initially loads but expands to a larger area upon a click or a hovering of your mouse over the ad.

Testimonials for our Ad Servers

I am extremely pleased with AdSpeed. Their technology has made our business shine with improved profits, mostly due to their unique ad server and amazing support. There is no other company I would even consider to compare to AdSpeed.
Markus S.
CEO, Dream Ware Enterprise
That was fast and works exactly right! Thanks again for your superb support!
Dr Tom Bailey
Aquarium Fish

Help Center

Blog

February 04, 2012

How does video ad serving work? - Video advertising has proven itself as an effective advertising platform since the first television advertisement in 1941. As more and more viewers watch television programs, music videos, Internet shows, and viral clips on the Internet, advertisers gain interest in the market.

December 22, 2011

Happy Holidays! - Our 11th year in the ad serving business is winding down with more than 30 billions ads served to satisfaction. Online advertising continues to be the leading edge of technology and marketing.

Ad Serving

Ad Serving is the process of placing advertisements on web sites, mobile devices, and applications.

Ad Servers

Ad Servers are technology companies with software and infrastructure to enable publishers and advertisers to select and display the most suitable, most profitable, most targeted ads to their audience. Ad servers monitor and report ad views, ad clicks and performance of advertising campaigns.