Have questions? Contact Us
live chat with usFor sale inquiries, please call
Toll Free 866.4AD.SPEED
International +1.408.454.6363
Testimonials
I am a Premium 300 member. So far I am very impressed with your service!
Ron
ManualTrafficSurfThank you for your prompt response to our issues. I do appreciate the extra effort to resolve our problems.
Ted
TM3 Marketing
Help Center 
For Advertisers Conversion
How can I track conversions?
To track conversions, an advertiser needs to put a short piece of conversion tracking code (HTML code) generated by our system into their webpages.How to get the conversion tracking code?
If you are an Advertiser
- Sign into your Advertiser account, follow the menu My Account/ Conversion Tracking
- Copy the code and paste it into the conversion pages on your website
- Edit the conversion types or values (optional)
If you are a Publisher
- Sign into your Publisher account, follow the menu Advertisers/ All, click on the Advertiser you want to get the Conversion Tracking code for, then click on the tab Conversions to generate the code
- Copy the code and paste it into the conversion pages on your advertiser's website
- Edit the conversion types or values (optional)
Where to place the code?
When your customer visits the webpage with a conversion tracking code, our system will record the data for this conversion (value, location, time, date, etc.) If the conversion type is:- Purchase: Put the tracking code inside a page that says "Thank you for your oder", the thank-you page when the customer has bought something from your store.
- Signup: Put the tracking code in a page that says "You have been subscribed to our newsletter", or "Thank you for signing up".
- Other: You can create additional conversion types that is suitable to your tracking requirements.
- Flash/SWF: If you need to track conversions and events inside a Flash file, the tracking image beacon should be embedded inside the SWF file with loadMovie() or the Loader class in ActionScript 3. See more examples.
Assign monetary value for each conversion
Additionally, you can assign a dollar value to each conversion through the tracking code. For example, the customer purchased a $20 item then you should use $20 as the conversion value in the tracking code. This value could be assigned dynamically (the value of the shopping cart for each customer) by your shopping cart software. Reports on conversion value only show up for the advertiser, who set that value on the landing page. Publisher does not see/know how much each conversion is worth to the advertiser. Publisher can set CPA ad rates which is the revenue for publisher and the cost to advertiser.Other Articles in Conversion
Introduction to conversion tracking, CPA, ROI for advertisers
Cannot find an answer for your question? Ask our Customer Care team
Related Articles
- What is conversion tracking?
"It often takes many impressions/views to get several clicks. However, clicks are not the last action performed by your visitors...."
- What is a conversion? What is a transaction?
"Cost per action (CPA) is a relatively new measurement for ad effectiveness. This method counts conversions and transactions. Conversion A..."
- Ad Tracking
"Our system can track ad impressions, clicks, conversions and custom events. Impressions An impression beacon is an invisible image used..."
- How do I track click for Flash/SWF ads?
"Flash ads (SWF files) need a small preparation to support click tracking through our ad server. We use the industry-standard..."