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Help Center 
Manage Your Account Serving Code
What are different formats of serving code?
We make different formats for the serving code so you can choose which format works for your situation.Comprehensive
The goal of this serving code is to compatible with all available web browsers. It combines IFrame, JavaScript and regular IMG tag to support 3 levels of fallback:- An enhanced IFrame: a regular IFrame with tracking information provided by JavaScript.
- A regular IFrame: if JavaScript is disabled, ads are still get served without some additional tracking details.
- Regular IMG tag: if the browser does not support IFrame and JavaScript, a regular IMG tag with hyperlink is used to display the ad.
JavaScript
This ad tag only uses JavaScript and not IFrame. If your site layout or certain ad delivery requirement demands embedding of ad code directly into the current HTML document, you can choose the ad serving format to be JavaScript. Some examples include multiple ad sizes with one serving code, using of companion/competitive placement, expanding ads.Simplified (For Email)
This is designed only to serving a single ad embedded in an HTML email. Email clients, for security and privacy reasons, normally do not support IFrame, JavaScript. This is similar to the 3rd level of fallback provided by the Comprehensive ad tag.Other Articles in Serving Code
Understand advanced ad serving settings for standard, pop-up/pop-under, and interstitial serving code
- What is the serving code?
- How can I put ads into Blogger and TypePad?
- What is AdSpeed Plugin for WordPress?
- How can I serve multiple zones with a single server request?
- How do I set up advertising on WordPress?
- How can I serve multiple ad dimensions in the same place?
- How can I combine multiple ads in the same placement?
- What is WMODE for SWF ads? How can I change it?
- How can I avoid duplicate ads on the same page?
- What are different types of serving code?
- How do I add current timestamp into the serving code?
- What are the problems with ad blocking software?
- What are interstitial ads?
- How can I customize the interstitial ad template?
- What is pop-up/pop-under serving code?
- Why doesn't the provided HTML serving code work?
- How can I support click tracking for external ad servers?
- Can I have ads refresh automatically without a page reload?
Cannot find an answer for your question? Ask our Customer Care team
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