Zone is the rotation pool of different ads. You can get a serving code for each individual zone. Zone setups are very flexible and each publisher has a different situation. Some sites can break down by content sections (eg: Travel, Automobile, Legal), some by ad sizes (eg: 468x60, 728x90), or by ad position (eg: Top-468x60, Right-Skyscraper). If you need assistance with zone setup, please contact our customer care team.

Zone-Ad Relationship

A publisher can have many zones. Each zone can link to zero, one or multiple ads. You can get serving code for each zone. This serving code will deliver all ads linked to this zone (rotate this pool of ads). An ad can be linked to zero, one or multiple zones. If you already have a zone's serving code on the site, adding a new ad or remove an expired ad from this zone does not require any change to your webpages.

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