Help Center For Advertisers

Campaign

A campaign is a collection of related ads or offers.

Relationship

A campaign can link to zero, one or multiple ads. An Advertiser can have multiple campaigns while a campaign can only belong to a single advertiser. Ads can be linked to zero, one or multiple campaigns. Ad performance are reported for each campaign and its creatives. Only advertisers can access and manage their own campaigns. Publishers do not see or manage campaigns.

Example

Campaign PresidentElectionA belongs to advertiser CandidateA which includes 2 ads: TaxCut and ImproveEducation

Create a New Campaign

Sign into your Advertiser's account, follow the menu Campaigns/ Create a New Campaign
Enter the new Campaign's information

Link Ad(s) to a Campaign

Sign into the Advertiser's account, follow the menu Campaigns/ All
Click on the Campaign's name
Click on the All Ads tab
Check all the Ads you want to link into this Campaign, then click the Link button

Apply Restriction(s) to a Campaign

Sign into the Advertiser's account, follow the menu Campaigns/All
Click on the Campaign's name
Select the Restrictions tab and click on Add

Conversion

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Ad Serving

Ad Serving is the process of placing advertisements on web sites, mobile devices, and applications.

Ad Servers

Ad Servers are technology companies with software and infrastructure to enable publishers and advertisers to select and display the most suitable, most profitable, most targeted ads to their audience. Ad servers monitor and report ad views, ad clicks and performance of advertising campaigns.