Blog Ad Blocking
Below are articles within Ad Blocking category on AdSpeed ad server
- How should advertisers handle ad blocking?
"As much as you would love to get your ads in front of as many people as possible, there are going to be times when they end up getting blocked, often by visitors with an ad blocker installed on their computer. Ad blocking should be considered part of the online advertising business, and you should be aware that there are always going to be some ads that do not get to their programmed destination. " More
- How does ad blocking affect publishers and what can you do about it?
"Great content should be rewarded with more than just a ‘like’ or a ‘share’. People write such content for a living and they hence need to make money from it. " More
- How should publishers handle ad blocking?
"Publishers have a variety of different revenue streams available to them, but the one that is perhaps the most popular is advertising revenue. This can be a very profitable addition to a website, as it is easy to set up, and requires no initial investment. " More
- Why do people block online ads?
"Advertisers are often frustrated to learn that the ad campaigns they have spent money putting together end up being hurt by ad blockers. Most people believe that the only reason ads end up being blocked is because people simply don’t want to see them, but that is not always the cases. " More
- How does an ad blocker work?
"There are very few sites on the internet today that do not have some form of advertising embedded within their pages. Online advertising is big business. " More
- Five reasons why you should worry about where your online ads are shown
"There is no denying that publicity via online advertisements can help take your business to new levels, as it allows a huge audience of people to see what your business has to offer. Online advertising is a cost effective way to be seen and increase sales, but it can also backfire if you end up placing your ads in the wrong places. " More
- Five ideas to make visitors enjoy advertising on your website
"There are a number of different ways to make money from your website that go beyond the mere selling of your own goods and services. One method that many busy sites employ is the use of advertisements. " More
- How should a publisher handle viewers with ad blocker?
"Advertising is a valuable income stream for publishers. Most website users are perfectly okay to deal with a couple of ads because they understand that doing so will allow the site owner to invest his/her time and effort to maintain the site and continue creating new content and features. " More
- Negative effects of ad targeting
"Every business, regardless of what they sell or provide, has a target audience that they are trying to reach. Therefore, it makes sense for them to spend the bulk of their marketing budget going after that audience. " More