November 23, 2020The world that we knew changed dramatically once the pandemic hit, with many wondering if things will ever return to the way they were. One thing that most people, besides advertisers and publishers, have not really given much though about is the way in which they now receive advertising. —
Read More November 10, 2020Online video advertising is not a new ad format. It’s been around for many years starting with TV commercials, moving billboards, and now expanding rapidly online. —
Read More November 05, 2020One of the biggest shopping days of the year in the United States is referred to a Black Friday. Coming the day after Thanksgiving, Black Friday is traditionally when great deals are delivered and the buying public starts ticking off items on their Christmas list. —
Read More November 02, 2020Everyone has been hit by the pandemic in one way or another, but while many are struggling to survive, others are thriving in what we now describe as the new normal. Walk down any street now and you will see a lot of businesses closed, many of whom may never return. —
Read More October 27, 2020When faced with a dire situation, such as what we are seeing during this pandemic, we all need to find a way to adjust and cope with the new life now sitting before us. Of course, some people, as well as some businesses and industries, have had it much worse than others, but everyone has had to make some sort of adjustment. —
Read More October 12, 2020Advertising has become one of the most popular ways for monetizing apps. Mobile game ad serving is a win for everyone: —
Read More October 08, 2020Back in the day, the number of ways to advertise and get your message out were rather limited. The arrival of the Internet, smart TVs, set-top devices like Roku and video streaming services changed everything about how we consume video content. —
Read More October 06, 2020Ad banners are simple yet quite powerful if they are designed and displayed properly. Advertisers have been using banner ads since the very early days of the Internet. —
Read More September 28, 2020The average person understands the need and reason for advertising, but that doesn’t mean that they enjoy seeing ads. More and more, we are seeing companies let people avoid ads and pay extra for a premium plan to get ad-free services. —
Read More September 16, 2020People have a legitimate thirst for knowledge, but it’s not everyone who has the time or money to go to college full-time. This is especially true for people in a full-time job looking to learn for advancement, as well as for parents looking to update their education before getting back into the workforce. —
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