Blog
Issues with online ad serving
September 13, 2018When you are trying to market your business, there are several different advertising avenues available to you. Online advertising has become incredibly popular, and for very good reasons. — Read More
Advertising at public events
August 29, 2018There are a lot of different places where you can go to get the word out about your business. Many companies are now using ad servers to display their ads online, as well as using tried and tested forms of advertising, such as print, TV, and radio. — Read More
Issues with political advertising
August 23, 2018Many website publishers serve advertising on their pages with creatives that are related to their chosen industry or subject. However, there are often available ad inventory for other types of ads. — Read More
Advertising opportunities in public buildings
August 09, 2018When you think about advertising on a physical space, just like online ad serving, you want to make sure that you choose one that sees a lot of traffic. Public buildings certainly fit that bill, with places like community centers and libraries. — Read More
Advertising and addiction
August 01, 2018People who have issues with addiction will tell you that there are certain things that trigger their addicted behaviors. Believe it or not, advertising can often be one of those dangerous triggers because it can make people start thinking about something that they have been trying to put out of their mind. — Read More
Five benefits of having an email ad server
July 25, 2018We are all well aware that there is money to be made from online advertising, whether directly promoting your own products/services or serving ads for your advertisers. If you have built up a large mailing list over the years and are not including ads in your emails and newsletters, you could be missing out on a lot of money. — Read More
How to appeal to seniors with online advertising
July 19, 2018It wasn’t so very long ago that the idea of advertising to seniors online would have seemed ridiculous. That is no longer the case as more and more seniors are becoming tech-savvy, or maybe tech becomes so mainstream that anyone, regardless of age, can use it effectively. — Read More
How does advertising use your imagination?
July 09, 2018Whether you are aware of it or not, advertisers do not necessarily think of you as a mindless sheep who will buy anything that they put in front of you. The reality is that they put together a series of words and images in the ad server that are carefully designed to put your own imagination to work. — Read More
Advertising on a moving vehicle
July 02, 2018There are many different ways to get your message out to the masses, not many of which need to be committed to a single location. One of the most effective ways to get your advertising seen is to take it to the viewers as opposed to waiting for them to come upon it on their own. — Read More
Privacy considerations with online advertising
June 05, 2018Advertisers understand consumers seldom make a purchase the first time they see an ad online. Therefore, they will often collect information from potential customers who view, click or interact with their ads on a publisher’s website. — Read More