Help Center Manage Your Account Ad Tag
What are different types of ad tag?
There are 2 types of ad tag: for each Zone and for each ad.For a specific Zone
This ad tag will serve ads (also: rotate ads, shuffle ads, randomize ads) within this zone. To get this ad tag: click on a zone name, then click on the "Ad Tag" tab. You can specify the ad dimension(s) to be served. The default ad tag serves ads of any dimension in this zone. It means you can later add new ads into the zone and not have to worry about updating the ad tag. For example, it is useful for ads of similar dimensions such as 728x90 and 730x90.For example: zone X has ad A & ad B. The ad tag for zone X will serve both ad A & ad B, and if you want to add a new ad into the rotation, just assign a new ad C to zone X and it will automatically be included.
However, if you have both 728x90 and 120x600 ads in this zone, they will be served together. To avoid mixing up drastically different dimensions that could break your web design, you should select specific ad dimension(s).
In addition to the basic settings, you can also set up other settings under the Advanced Settings for a zone's ad tag such as:
- Ad Spot Number
- Number of Ads
- Reload ad automatically after a number of seconds
- Security (SSL or regular pages)
- Custom Parameters
For a specific Ad
This ad tag will only show this particular ad. To get this ad tag: click on an ad name, then click on the Serving tab. Besides basic settings, you can also set up other settings under the Advanced Settings for an ad such as:- Reload ad automatically after a number of seconds
- Security (SSL or regular pages)
- Custom Parameters
For accuracy in reporting, all impressions and clicks recorded by an ad tag for a specific ad will not be associated with any zone. For example: the ad tag for ad A will always serve ad A and nothing else. If ad A is disabled/restricted then an error message will be displayed.
Other Articles in Ad Tag
This section describes the ad tag (serving code) with basic and advanced settings. It includes common ad serving setup instructions and answers frequently asked questions when integrating the ad tag into your site, blog or app.
- Accelerated Mobile Pages Project - AMP Ad Tag
- Can I have ads refresh automatically without a page reload?
- How can I avoid document.write warning in Chrome?
- How can I avoid duplicate ads on the same page?
- How can I combine multiple ads in the same placement?
- How can I defer ads until after the page has finished loading?
- How can I display an ad only when it is visible on screen?
- How can I measure ad viewability?
- How can I mix ad dimensions or mix banners with text-link ads?
- How can I put ads into my blog/website?
- How can I serve multiple ad dimensions in the same place?
- How can I serve multiple zones with a single server request?
- How can I support click tracking for external ad servers?
- How can I turn off ad serving error messages?
- How do I add current timestamp into the serving code?
- How do I display mobile ads using Android WebView?
- How do I display mobile ads using Apple iOS WKWebView?
- How do I integrate AdSpeed mobile ad serving API?
- How do I make ads responsive on mobile devices?
- How do I pass custom data and variables into the ad?
- How do I set up advertising on WordPress?
- How do I setup a companion ad in video ad serving?
- How do I setup a passback ad tag?
- How do I switch to secure SSL/https ad serving?
- Should I use protocol-relative URLs in ad tags?
- What are custom ad serving settings and variables?
- What are different formats of serving code?
- What are the effects of ad blocking software?
- What is the pop-up and pop-under ad tag?
- What is the serving code or ad tag?
- What is WMODE for SWF ads? How can I change it?
- Where is the publisher-side file for iframe busting?
- Why doesn't the provided HTML serving code work?
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