Ad Tag and Serving Code
Rotating Multiple Ads or Serving One Specific AdYou can choose between two types of rotation: rotate multiple ads within a zone or serve one specific ad all the time. Learn More
Reloading Ads Automatically without a Page ReloadYou can set the ads to refresh automatically without any visitor's action. Learn More
Spot Number for Non-Duplicate AdsTo avoid duplicate ads on the same pages, you would need to assign each ad placements with a unique spot number. Learn More
Serving Multiple Ad Dimensions with a Single Ad TagWhen you generate the serving code, you can choose to serve a specific ad dimension (eg: 468x60), any ad dimension in a zone, or a mix of ad dimensions (eg: 120x600 and 160x600 ads on the right/left side). Learn More
Mixing Ads within a Single Ad PlacementIn additional to mixing different ad sizes, you can combine multiple ads together to fit an area in the web layout. For example, one 120x600 ad, two 120x300 ads, or four text link ads in one placement. Learn More
Serving Multiple Zones with a Single Server RequestIf you serve multiple zones on the same page and want the best performance, instead of making multiple requests to our ad server, this method requires only a single call to our server to get all ads and then displays on the page where they are needed. Learn More
Embedded/In-Page Ads, Pop-up, Pop-under, and Interstitial AdsOur ad server can deliver in-page/embedded ads, pop-up/pop-under ads and interstitial ads. Each type of ad tag has some basic and advanced settings that you can customize to your specific needs. For example, pop-up/pop-under ads can be customized on how often they should be displayed, should the windows be re-sizable, have scroll bars or not, etc.
Custom and Pass-Along Ad Serving ParametersIn additional to the standard settings, you can apply custom settings that are specific to certain ad serving requirements. Advanced ad setup can pass along your own variables to the ad tag. Learn More
Other Articles in Ad Serving
Features of our ad server that display ads to your viewers, record ad metrics like impressions and clicks.
- Ad Formats and Ad Dimensions
- Ad Optimization
- Ad Targeting
- Ad Tracking
- Competitive & Companion Positioning
- Default and Secondary Zone
- Email Ad Serving
- Mobile Ad Serving
- Native Ad Serving
- Priority in Serving Frequency
- Roku Ad Serving
- Secure Ad Serving with SSL
- Text Link Ads
- Video Ad Serving
- VMAP Video Ad Serving
- Zone Targeting and Campaign Targeting
Cannot find an answer for your question? Ask our Customer Care team
- What is the serving code or ad tag?
"Ad Tag (serving code, invocation code) is a small piece of HTML code that you copy and paste into your ..."
- What are different types of ad tag?
"There are 2 types of ad tag: for each Zone and for each ad. For a specific Zone This ad ..."
- How can I avoid duplicate ads on the same page?
"A single web page can have multiple advertising ad placements. For example, three 100x100 buttons display next to each other ..."
- How can I serve multiple ad dimensions in the same place?
"When generating the serving code for a zone, you can choose to display: Any dimension (default) A specific dimension. For ..."
- How can I mix ad dimensions or mix banners with text-link ads?
"You can mix banners of different dimensions (eg: 120x300, 120x600) and text-link ads together in the same placement. Example In ..."